Hotels
Dive in to our resources developed to help drive more revenue and reservations for our friends in the hotel industry.
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Read Article7 Ways to Harness Offline & Online Marketing Throughout the Guest Journey
Creating ways to strategically drive traffic between online and offline channels to capture the traveler along this path is the new challenge for hospitality marketers. Here's seven ways to fix that.
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Read ArticleRethinking Low Hanging Fruit: Not All Bookings Are Created Equally
While low hanging fruit may be reachable—or maybe let’s say attainable—what it is not is the easiest. These are the guests that have shown interest, but they are also the ones that must be nurtured.
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Read ArticleYour Biggest Competition: The Status Quo
What if we reimagine direct bookings? A series of steps back and forth between the online and offline world that will land either on a property website or with a reservations agent.
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Read FlipbookRethinking Your Direct Channel Worksheet for Hotels
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Read ArticleReservations Agents 20 Times More Likely to Book Stay Than Website
To capitalize on the human ability to listen and be persuaded, hotels would do well to shift their goal from capturing bookings on the website to capturing them on the phone.
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Read ArticleNearly 90% of Your Website Traffic Vanishes: Questions You Should Be Asking About Your Digital Strategy
How can we become more effective at making anonymous website visitors visible, recouping some of those valuable marketing dollars and become more effective at booking conversions
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Read Article3 Big Myths About Direct Bookings
We are still far from a robust (or profitable) understanding of direct bookings when the most “obvious” type of direct booking is on a website.
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Read FlipbookTransforming Reservation Inquiries into Profitable Sales
Explore our guide to shifting your reservation takers into sales-minded, profit-driving, revenue makers by treating your reservation inquiries like the valuable sales that they are.
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Read FlipbookBalboa Bay Resort Case Study
How did one NAVIS client see $47,000 in increased no-show revenue? Find out by reading the full case study.
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Read FlipbookProfit Playbook for Hotels and Resorts
Here are five ways to rethink sales and marketing budgets and strategies to better meet organizational goals and more revenue for your hotel or resort.
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Read FlipbookIncrease Direct Channel Revenue with Technology
Redefining the Direct Channel for a New Era: The direct channel has become synonymous with web bookings; as such, online marketing receives the lion’s share of attention in hotel marketing strategies.
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Read FlipbookHow to align with each stage of a Guest’s Booking Journey
Explore each phase of the guest booking journey in detail, from what to know about travelers at each stage to which marketing strategies are most effective at each juncture to engage and convert.
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Read FlipbookSpringer-Miller Systems Members Case Study
Get a dedicated client support person (Client Advocate) for training, implementation, and ongoing support needs with NAVIS reservation sales, marketing and analytic solutions and services.
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Read ArticleThe Tremendous Value of the Follow-Up: LifeCycle Campaigns that Drive Revenue
I started to call this The Lost Art of the Follow-Up, but in truth, I’m not sure enough companies ever understood the art well enough to say that it’s been lost. Perhaps the Little Known Art of...
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Read ArticleTransforming Reservation Inquiries into Profitable Sales
To think that the days of traditional reservations agents are dead is both exactly right and exactly wrong. Technology may be moving at break-neck speed, but the trusted voice channel is still...
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Read FlipbookCrystal Mountain Resort Case Study
Learn how one NAVIS client built a revenue management culture, deployed NAVIS services, and saw a $464,000 gain over three months after partnering with us. Read the full case study.
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Read ArticleNAVIS Continues Growth, Expands Into Reno
Leading hospitality technology company opens the third market to meet emerging demand for its reservation sales and marketing platform BEND, OR and RENO, NV (October 5, 2016) – Fueled by a...
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Read FlipbookThe Osthoff Resort Case Study
See how the Osthoff Resort increased repeat stays from past hotel guests.
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Read ArticleNAVIS Names Travel Industry Executive Amber Mayer as Vice President of Product Solutions
E-commerce and Hospitality Marketing Veteran Joins Team to Help Drive Product Growth and Strategy BEND, OR (August 09, 2016) – NAVIS, the #1 reservation sales and marketing platform for...
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Read ArticleThe 6 Secrets of Rock Star Hospitality Marketing Teams
Hospitality has reached its most complicated point ever. Though opportunities for branding and promotions are vast, the sheer number of available channels can be headache inducing, not to mention...
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