Hotels
Dive in to our resources developed to help drive more revenue and reservations for our friends in the hotel industry.
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Read Article7 Ways to Harness Offline & Online Marketing Throughout the Guest Journey
Creating ways to strategically drive traffic between online and offline channels to capture the traveler along this path is the new challenge for hospitality marketers. Here's seven ways to fix that.
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Read ArticleRethinking Low Hanging Fruit: Not All Bookings Are Created Equally
While low hanging fruit may be reachable—or maybe let’s say attainable—what it is not is the easiest. These are the guests that have shown interest, but they are also the ones that must be nurtured.
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Read ArticleYour Biggest Competition: The Status Quo
What if we reimagine direct bookings? A series of steps back and forth between the online and offline world that will land either on a property website or with a reservations agent.
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Read FlipbookRethinking Your Direct Channel Worksheet for Hotels
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Read ArticleReservations Agents 20 Times More Likely to Book Stay Than Website
To capitalize on the human ability to listen and be persuaded, hotels would do well to shift their goal from capturing bookings on the website to capturing them on the phone.
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Read ArticleNearly 90% of Your Website Traffic Vanishes: Questions You Should Be Asking About Your Digital Strategy
How can we become more effective at making anonymous website visitors visible, recouping some of those valuable marketing dollars and become more effective at booking conversions
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Read Article3 Big Myths About Direct Bookings
We are still far from a robust (or profitable) understanding of direct bookings when the most “obvious” type of direct booking is on a website.
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Read FlipbookTransforming Reservation Inquiries into Profitable Sales
Explore our guide to shifting your reservation takers into sales-minded, profit-driving, revenue makers by treating your reservation inquiries like the valuable sales that they are.
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Read FlipbookBalboa Bay Resort Case Study
How did one NAVIS client see $47,000 in increased no-show revenue? Find out by reading the full case study.
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Read FlipbookProfit Playbook for Hotels and Resorts
Here are five ways to rethink sales and marketing budgets and strategies to better meet organizational goals and more revenue for your hotel or resort.
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View PostNAVIS
Jeff Robertson, NAVIS’ Director of Marketing, was a guest on the very popular B2B Growth Podcast, available for free on iTunes or their website. In this episode, Jeff discusses how NAVIS quickly sourc
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Read FlipbookIncrease Direct Channel Revenue with Technology
Redefining the Direct Channel for a New Era: The direct channel has become synonymous with web bookings; as such, online marketing receives the lion’s share of attention in hotel marketing strategies.
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Read FlipbookHow to align with each stage of a Guest’s Booking Journey
Explore each phase of the guest booking journey in detail, from what to know about travelers at each stage to which marketing strategies are most effective at each juncture to engage and convert.
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NAVIS
Thrilled to spend time with some seriously impressive hotels at Two Roads Summit. Congrats to these incredible rese… https://t.co/rUbHH3aUiN
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View PostNAVIS
The hotel of the future still requires a thoughtful human touch, says a new report from Deloitte. Everyone on your team plays a role.
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Read FlipbookSpringer-Miller Systems Members Case Study
Get a dedicated client support person (Client Advocate) for training, implementation, and ongoing support needs with NAVIS reservation sales, marketing and analytic solutions and services.
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Read ArticleThe Tremendous Value of the Follow-Up: LifeCycle Campaigns that Drive Revenue
I started to call this The Lost Art of the Follow-Up, but in truth, I’m not sure enough companies ever understood the art well enough to say that it’s been lost. Perhaps the Little Known Art of...
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NAVIS
Learn how our clients, Crystal Mountain, built a stronger, more collaborative culture with hyper-focused revenue goals - all while seeing a 3 month incremental revenue increase of over $450,000.
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View PostNAVIS
If you are attending #HUG2016 today, be sure to drop by Booth #4 to pick up a copy of our latest eBook on Transforming Reservation Inquiries in to Profitable Sales.
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Read ArticleTransforming Reservation Inquiries into Profitable Sales
To think that the days of traditional reservations agents are dead is both exactly right and exactly wrong. Technology may be moving at break-neck speed, but the trusted voice channel is still...
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