Direct Channel Profitability

  • What’s Culture Got to Do With It? How to Turn Reservations Takers into Revenue Makers

    What’s Culture Got to Do With It? How to Turn Reservations Takers into Revenue Makers

    A reservations agent who is on the phone right now with a prospective guest potentially has thousands of dollars on the line. Reservations agents have more influence on revenue every day than just...

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  • NAVIS Performance Series: The Power of Revenue Management Best Practices52:40

    NAVIS Performance Series: The Power of Revenue Management Best Practices

    Join us to learn about proven NAVIS best practices direct from the NAVIS RezForce team, based on nearly 15 years of remote agent experience.

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  • Lift and Shift: A New NAVIS White Paper

    Lift and Shift: A New NAVIS White Paper

    “Lift and shift” is a phrase we use to discuss the process of reviewing your marketing and sales channels. When the data points to a channel with untapped potential, you’ve got to lift it up; when...

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  • Goodbye Compression, Hello Competition: How to be Competitive in a Post-Compression Hotel World

    Goodbye Compression, Hello Competition: How to be Competitive in a Post-Compression Hotel World

    The basic principle of supply and demand has given all hoteliers, flagged and independent alike, some great opportunities to take advantage of compression in the past year, particularly since...

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  • Vista Cay Case Study

    Vista Cay Case Study

    See how Vista Cay increased their reservation call conversions to 71.6% with NAVIS CRM.

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  • Driving Direct Channel Bookings

    Driving Direct Channel Bookings

    While more hotel sales & marketing efforts are increasingly focused on the digital and e-commerce channels, properties should not neglect the direct channels that can drive the highest profit margin.

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  • Profit Playbook for Vacation Rentals

    Profit Playbook for Vacation Rentals

    Explore 5 strategies to ensure you are driving higher profitability for your Vacation Rental business.

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  • Profit Playbook for Hotels and Resorts

    Profit Playbook for Hotels and Resorts

    Here are five ways to rethink sales and marketing budgets and strategies to better meet organizational goals and more revenue for your hotel or resort.

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  • Increase Direct Channel Revenue with Technology

    Increase Direct Channel Revenue with Technology

    Redefining the Direct Channel for a New Era: The direct channel has become synonymous with web bookings; as such, online marketing receives the lion’s share of attention in hotel marketing strategies.

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  • Transforming Reservation Inquiries into Profitable Sales

    Transforming Reservation Inquiries into Profitable Sales

    Explore our guide to shifting your reservation takers into sales-minded, profit-driving, revenue makers by treating your reservation inquiries like the valuable sales that they are.

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  • Winning the War on Booking Friction for High-Consideration Stays

    Winning the War on Booking Friction for High-Consideration Stays

    Friction reduces conversions, frustrates customers, and eats away at your bottom line. It can be anything from a slow-loading page to unclear instructions during the checkout process. When...

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  • Are You Making It Easy for New Guests to Book?

    Are You Making It Easy for New Guests to Book?

      “Growth is everything for hotels,” notes Skift’s just-released “Megatrends Defining Travel in 2016.” So simple and so true. Growth strategies may read differently depending on the size, brand...

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  • The Extraordinary Value of the Repeat Guest

    The Extraordinary Value of the Repeat Guest

    What if, in addition to looking at the cost of acquiring new guests, hotels considered the benefit of repeat guests more carefully? Repeat guests are exponentially more prized than new guests are....

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  • 4 Tips for Reducing Guest Acquisition Costs

    4 Tips for Reducing Guest Acquisition Costs

    Alongside the rise in third-party distribution costs, the hotel industry has seen the advent of NetRevPar, a way to calculate revenue that includes the cost of capturing the reservation; the...

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